NEWSLETTER MYEASYFARM - FEBRUARY 2026
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EDITORIAL: From intention to action, data at the heart of the transition! |
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What an incredible month! The 2026 International Agricultural Show has just come to a close, and if there's one thing to take away from this year's event, it's this: the agribusiness industry is definitely ready to scale up. The climate emergency is a shared concern, and the time for intentions has given way to concrete action.
At our booth, as during our conference dedicated to the Lower Silesia 360 project, one conviction drove all our discussions: primary data is the cornerstone of trust. It is what enables environmental commitments to be transformed into tangible results, whether to manage soil health, generate carbon credits, or decarbonize Scope 3. This is precisely the theme of this new edition of our newsletter.
From the ambitious goal of the potato sector to the launch of our new MyEasyAI smart platform for sugar beets, not to mention our exclusive strategic guide to Scope 3, innovation and data are the drivers of sustainability. The momentum of the beginning of this year does not stop there.
Our teams continue to work hard in the field to build the resilient agriculture of tomorrow with you. We look forward to seeing you at our major European tour this spring: European Carbon Farming Summit (Padua, Italy), ChangeNOW (Paris, France), and FutureChain (London, United Kingdom).
Until then, we hope you enjoy reading this issue!
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EU launches the world's first voluntary standard for permanent carbon removals
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In a major step forward for climate tech, the European Union has introduced the world's first voluntary certification framework for permanent carbon removals. This groundbreaking standard aims to bring transparency, harmonize rules, and build trust in the carbon market. It provides a clear path to scale up innovative climate technologies and strongly incentivizes sustainable practices across the agricultural sector!
Source: agtechnavigator.com
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MyEasyAI: MyEasyFarm, Cristal Union, and URCA launch an AI platform for the beet industry
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MyEasyFarm is taking a new step forward by partnering with Cristal Union and the University of Reims (URCA) to launch MyEasyAI. This intelligent assistant transforms agricultural data into a real strategic asset for the sugar beet industry. The goal? To support farmers, improve data reliability, and aim for an impressive 27.5% reduction in greenhouse gas emissions, while optimizing water resources.
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Replay SIA 2026: Scaling Up Regenerative Agriculture
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Did you miss the MyEasyFarm conference at the International Agricultural Show? Don't worry! Relive this fascinating discussion, where global leaders such as Bunge, Malteurop, PepsiCo, and Viking Malt explain how they are working together to help nearly 200 Polish farmers adopt more sustainable practices through the Lower Silesia 360° project. It's a real-life example of how to transform agricultural supply chains in a practical way.
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Decarbonizing Scope 3: The strategic guide for the agri-food industry
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In the agri-food industry, up to 90% of greenhouse gas emissions come from Scope 3, mainly from upstream agriculture. To help you structure your decarbonization approach and exceed industry averages, MyEasyFarm and SE Advisory Services are publishing an exclusive white paper. As a bonus, access the webinar replay with concrete feedback from Cristal Union, which is committing 9,000 farmers to a “Zero Footprint” initiative.
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Discover the list of the events MyEasyFarm will be participating in over the coming weeks:
- March 17-19: European Carbon Farming Summit - Padua, Italy
- March 30-April 1: ChangeNOW - Paris, France
- April 28-30: FutureChain - London, UK
- April 27 to May 1: Agrishow - Ribeirão Preto, Brazil
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Success at SIA 2026: Regenerative agriculture scales up
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The MyEasyFarm team has drawn extremely positive conclusions from the 2026 International Agricultural Show! One of the highlights of this year's event was our sold-out conference on the Lower Silesia 360 project. Alongside leading players (EIT Food, Bunge, Malteurop, BIOSPHERES, and Seqana), we demonstrated that primary data is the cornerstone of confidence in managing soil health. At our booth, the urgency was shared: from Scope 3 decarbonization to carbon credit valuation, the agribusiness industry is ready to move from intention to concrete action!
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