NEWSLETTER MYEASYFARM - AUTUMN 2025
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| EDITO : An Autumn Marked by Impact and Innovation
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Dear Readers,
Autumn has been an intense period, rich in major events and strategic advancements for regenerative and sustainable agriculture. As the harvest wraps up, the foundational work on climate impact is just beginning.
This special October-November issue immerses you in the core of our global commitment. You will discover how our participation in the Brazil Immersion Lab and at major trade shows like Agritechnica and Next Bite positions us as a key player, from Europe to South America. We are proud to feature a flagship article on the Polish project, which could become the blueprint for regenerative agriculture across Europe.
Finally, we provide you with all the keys to understanding the crucial role of MRV tools in measuring Scope 3 emissions—an essential topic we will also address at upcoming must-attend gatherings such as the World Impact Summit and the Salon de l'Agriculture in Paris.
Happy reading, and we hope to see you soon! | |
| Poland’s flagship regenerative agriculture project hopes to set a blueprint for Europe |
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A pioneering initiative launched by EIT Food and partners aims to transform 20,000 hectares in Lower Silesia into a regenerative farming model – combining soil health, biodiversity, and farmer profitability to accelerate Europe’s sustainable food transition.
Source: agtechnavigator.com
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| La Tricherie Cooperative strengthens its climate commitment with MyEasyCarbon for Scope 3 emissions monitoring |
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We are delighted to announce our new strategic partnership with the La Tricherie Cooperative as part of the launch of a project aimed at measuring, controlling and reducing greenhouse gas (GHG) emissions linked to agricultural production.
La Tricherie brings together nearly 280 farms in western France, covering approximately 23,000 hectares, and is facing growing demand from its international customers for rigorous and verifiable reporting of Scope 3 emissions, in accordance with SBTi Net-Zero standards. | |
| MyEasyFarm in the Brazil Immersion Lab program |
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Our CEO, François Thierart, was in Brazil as part of the EIT Food program, “Brazil Immersion Lab.”
MyEasyFarm is one of the startups selected by the EIT Food Rising Food Star program to accelerate its development in this country.
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| MyEasyFarm Blog: The Role of MRV Tools in Measuring Scope 3 Emissions |
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Many companies are committed to achieving carbon neutrality targets, but without including Scope 3 in their strategies, they risk underestimating their total climate impact.
Scope 3 emissions, which come from supply chain activities, often represent the largest share of a company's carbon footprint. Accurately measuring and managing these emissions is essential to achieving climate goals.
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| MyEasyFarm Blog: COP30 - Regenerative Agriculture at the Heart of the Climate Discussion |
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Although she did not attend, our collaborator Emily Leite closely followed the COP30 and has written a key article on MyEasyFarm's pivotal role. She explains how the company connects agriculture to global sustainability goals. For genuine progress, she emphasizes the importance of robust baselines, adapted methodologies, and accessible MRV systems. The debate on tropical regenerative agriculture in Belém marks a new chapter that MyEasyFarm is ready to accelerate with technology and scientific robustness.
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Discover the first events MyEasyFarm will attend in 2026:
- 5th & 6th of February: World Impact Summit - Paris
- 21st of February to 2nd March: Salon de l'Agriculture - Paris | |
| | We have also participated in several events over the past few months. Find out about the highlights: | |
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François Thierart was at the SITEVI a few days ago, must-attend event for professionals in the winegrowing, winemaking, fruit, and olive growing industries.
This visit was the perfect Opportunity to meet and speak with partners and customers.
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MyEasyFarm was in Germany in November for Agritechnica. The world's leading trade fair for agricultural technology. This year, MyEasyFarm was in the Business France Pavilion and attended various pitches and conferences.
Find out more about our team's events and pictures from the fair on our website.
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Myeasyfarm attended the Agtech Meeting 2025 at the end of October, the largest gathering dedicated to innovation in the agri-food sector in Brazil. Our CEO, François Thierart, and our LATAM Director, Emily Leite, were there to discuss the challenges of regenerative and low-carbon agriculture, as well as Scope 3 emissions monitoring and precision farming.
During the event, Emily Leite led a round table discussion on the theme of ‘Digitalisation in agriculture’.
Find details of this event and photos on our website. | |
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MyEasyFarm was in Brussels to participate in EIT Food Next Bite. This unique gathering organized by EIT Food brought together the world's leading innovators, opinion leaders, and pioneers in the agri-food sector at the very heart of European policy-making. It was the key venue for discussing sustainability in agri-food!
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MyEasyFarm was also present at Agrilevante by EIMA, in southern Italy. This trade show dedicated to agricultural machinery and technology is certainly the largest event of its kind in the Mediterranean region. These few days provided an opportunity to talk with manufacturers and dealers of agricultural equipment, but above all with the many farmers who traveled to Bari.
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