EDITO
The shift is happening. What began as a grassroots movement is now being embraced by multinational food companies as a practical, effective strategy to build a resilient food supply in the face of climate change.
But to truly scale regenerative agriculture, we need credible, transparent, and interoperable data.
This is where our mission comes to life. We are committed to empowering the entire ecosystem—from carbon project developers to agri-food companies—with the tools needed to accelerate agricultural decarbonization.
In this edition, we’re excited to share major steps forward on this journey:
- We're supporting Gaïago with our digital MRV platform for their pioneering carbon program, the first of its kind to be certified by Gold Standard.
- We've launched MyEasyBiomass, a cutting-edge solution for precise biomass measurement, a crucial element for carbon certification.
We've just returned from events like the Regenerative Agriculture Summit and the Cool Farm Annual Event, where the industry's challenges and data-driven solutions were front and center.
Dive in to explore how we're transforming data into verified impact. | |
| Regenerative Agriculture Goes Mainstream |
| Regenerative farming first hit headlines as part of “living systems thinking” in the 1960s, later gaining interest among health-conscious foodies when the concept was popularized by food author Michael Pollan.
Today, techniques such as cover-cropping and integrated pest management are being embraced not only by environmental activists but also by multinational food companies. The difference is that now, this approach is celebrated for its practical effectiveness in maintaining a consistent food supply in an era of climate change-driven supply shocks.
From their grassroots origins, these approaches are now showing their effectiveness when adopted at a large scale. A study by the European Alliance for Regenerative Agriculture (EARA) benchmarked 78 regenerating farms in 14 countries covering over 7,000 hectares against their neighbouring and national average conventional farmers.
Source: earth.org
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| MyEasyFarm supports Gaïago in accelerating the deployment of the world's first Organic Carbon Storage (OCS) program design certified by GOLD STANDARD |
| We have recently announced a strategic partnership with Gaïago, a pioneering company in soil biology and a key player in regenerative agriculture. MyEasyFarm has become the supplier of the digital MRV (Measure, Report, Verify) platform for the Gaïago Carbone program, officially recognized as the world's first SOC (Soil Organic Carbon Framework) Design Certified by Gold Standard.
Thanks to MyEasyCarbon, Gaïago is able to consolidate and make more reliable the measurement, monitoring and verification of the carbon impacts of the NUTRIGEO prebiotic and the agricultural practices deployed by farmers involved in its Gaïago Carbon program.
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| MyEasyFarm announces the availability of MyEasyBiomass, a new key tool for biomass measurement and carbon certification in regenerative agriculture |
| MyEasyBiomass, our groundbreaking tool for biomass measurement and carbon certification, is now available.
This tool helps stakeholders in Regenerative Agriculture and Carbon Projects by accurately quantifying biomass in crops, including cover crops, a crucial element for carbon sequestration.
With satellite remote sensing and advanced agro-meteorological modeling, MyEasyBiomass ensures precise data on biomass, improving the credibility of low-carbon projects and supporting farmers in their transition to sustainable practices.
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| Ebook: Carbon Farming in Italy - Tools & Benefits for Agri-Food Companies |
| We have recently released an eBook on Carbon Farming in Italy. An in-depth guide in Italian and English to Carbon Farming, specifically designed to support Italian agri-food companies.
This eBook, was produced following a webinar organized at the beginning of the summer, dealing with the challenges and solutions of Carbon Farming.
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| Partnership Biospheres - MyEasyFarm: Combining expertise in regenerative agriculture |
| Discover the interview with Franck Boissinot, COO of Biospheres, on the use of MyEasyFarm solutions applied to regenerative agriculture.
A combination of complementary expertise to support players in the agri-food sector. | |
| New video presentation of MyEasyCarbon, the leading MRV platform for carbon farming |
| | Discover the new MyEasyCarbon presentation video for carbon farming projects. MyEasyCarbon, the MRV tool compliant with VERRA, Gold Standard, Label Bas Carbone methodologies and more. | |
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Find out more about the events MyEasyFarm will attend in the coming months:
- 15th & 16th of October: EIT Food Next Bite - Brussels, Belgium
- 9th to 15th of November: Agritechnica - Hannover, Germany | |
| | MyEasyFarm attended various events over the past few weeks. Discover some of them : | |
| Regenerative Agriculture Summit Amsterdam |
| MyEasyFarm was in Amsterdam to participate in the Regenerative Agriculture Summit in September. This key event brings together stakeholders in the agricultural supply chain to exchange ideas.
It was also an opportunity to attend the conference held by our partner Biospheres, during which the MyEasySpheres solution was showcased.
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| World Agri-Tech Summit London |
| François Thierart attended the World Agri-Tech summit at the end of September. A a fantastic event that brought together industry leaders to explore the future of farming. We were particularly proud to see our MyEasyBiomass solution, a tool that utilises satellite data to accurately measure crop biomass, featured in a presentation by Rita Rinaldo of the European Space Agency (ESA).
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| Agrotech Valley - Agri Idea Sprout |
| Héloïse Le Bars, our Director Germany at MyEasyFarm, attended as a speaker the Agri Idea Sprout event in Germany, organised by Agrotech Valley Forum, which MyEasyFarm is a member.
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| As an active member of the Cool Farm Alliance and a technology partner interoperating with the Cool Farm Tool, MyEasyFarm was well represented during the Cool Farm Annual Event by its Head of Sales, Christophe Zöllner.
A great event to exchange with the ecosystem and speak about the industry challenges.
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| Would you like to give meaning to your work by contributing to the agro-ecological transition? Are you passionate about new technologies applied to agriculture?
Join us and participate in the development of MyEasyFarm!
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| | Customer Solutions Consultant | |
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