In recent days, business and agricultural media outlets (Les Echos, La France Agricole, Le Journal des Entreprises) have praised Cristal Union’s ambition. The cooperative group has just announced the launch of Cristal Vision Zero Footprint, a comprehensive, certified initiative designed to protect soil and decarbonize sugar and alcohol production.
A Scope 3 project of unprecedented scale
For a major player such as Cristal Union, decarbonization is not only a matter for factories (Scope 1 and 2), but also, and above all, for fields (Scope 3). With 9,000 member farmers involved, the challenge is enormous: transforming farming practices on a national scale to meet the demands of consumers and manufacturers (such as Daddy sugar).
MyEasyFarm the technological engine behind measurement
Data is key to steering this transition. That’s where the expertise of MyEasyFarm comes into play. As Julien Coignac, CSR & Quality Director at Cristal Union, points out in a video filmed in 2024:
“As part of our agricultural decarbonization project, we needed to conduct a detailed assessment of our farmers’ practices, which is why we turned to MyEasyFarm.”
Thanks to our MyEasyCarbon solution, Cristal Union benefits from:
A simplified diagnosis to assess current practices.
Accurate and certified monitoring of GHG emissions and carbon storage in soils.
Tools for paying carbon premiums to farmers to reward their sustainability efforts.
Video testimonial
Find out more about Thomas Fleiter's experience as Head of Agricultural Decarbonization at Cristal Union in this video.
The press conference
What the press says:
Les Echos highlights how Cristal Union wants to "green Daddy sugar" by tackling the carbon footprint of sugar beet.
La France Agricole highlights the “carbon bonus” offered to its 9,000 members, a major economic driver for the transition.
Le Journal des Entreprises points out that this approach is the "only comprehensive, concrete, and certified" way to cover 100% of production.
The agrarzeitung.de presents the digital solutions provided by MyEasyFarm the project.
Watch the video introducing Cristal Vision Empreinte Zero and the role of MyEasyFarm.
Why is this a key step for our future partners?
This success with Cristal Union demonstrates that MyEasyFarm technology MyEasyFarm capable of managing large-scale, complex projects. Whether you’re a cooperative or an agri-food company, our MRV platform allows you to:
Meet the CSRD's Scope 3 reporting requirements.
Promote regenerative agriculture to your end customers.
Provide tangible and certified evidence of your climate commitments.
Would you like to engage your value chain in a similar approach?
Contact our experts for a demonstration of our Scope 3 solutions
