Increasing technological innovation in agriculture in a smart way, improving the efficiency and productivity of farms, reducing waste and preserving the environment. These are the premises on which the work of Myeasyfarm, a start-up born in France in 2017 and arriving in Italy in 2019, is based.
"At the base of our activity, there are data and information, which allow us to analyze scenarios and make conscious decisions - begins Vittorio Boneschi Vittorio Boneschi, head of business development in Italy. In fact, we start from a premise: everything that is saved, for the farms, which also have increasingly narrow margins, represents a gain".
With this in mind, Myeasyfarm has developed a simple tool that is accessible to all farmers: this is the Farm management system, the platform that connects the company's machines. "The machines working in the field, with the help of sensors, collect a large amount of data - Boneschi continues -. This information, uploaded on our platform, allows a series of activities, for example the creation of maps".
WHY IT'S USEFUL
The platform developed by Myeasyfarm is structured to be clear and intuitive and to meet the needs of small and large companies. We work in different countries, but we are particularly focused on France and Italy," says Boneschi. More than a thousand companies have subscribed to the farm management system for over a year.
Going into the background, with the Myeasyfarm platform, it is possible to manage fields and machinery fleet, automatically produce advanced reports for cost analysis, monitor weather and NDVI maps in real time. "Our strength - Boeschi emphasizes - is the compatibility and interoperability with the largest AgTech companies, which means that by benefiting from the direct connection with the systems of some manufacturers, we have the immediate exchange of data." "Our goal - he clarifies - is not to give agronomic suggestions, but to support the decisions of agricultural entrepreneurs".
In particular, Myeasyfarm is directly connected to the systems of the Agco group, John Deere, CNH Industrial, Kubota, Claas, Kuhn.
"Driven also by the tax credit and 4.0, we have several customers who want to evolve - he adds -. The first step they go through is data collection, in the following years it will be possible to start with comparison and actions aimed at improvement".
MYEASYCARBON, A SUPPORT FOR THE AGRO-ECOLOGICAL TRANSITION
Myeasyfarm has also developed a tool to support the agro-ecological transition. MyEasyCarbon - which was nominated at the Sima Innovation Awards 2022 in the "Services and Software" category - aims to reduce the use of inputs, set up automated traceability, and modify farming practices in order to decarbonize agriculture.
"We aim to become the reference platform for agro-ecological transition in Europe - said Boneschi -. Our tool, already widespread in France, is based on scientific protocols and French literature, but it can also be replicated in Italy, so much so that we are implementing it. The basis is the diagnosis of the company, in order to plan corrective actions that can lead, as an ultimate goal, to transform the company into carbon neutral".
In practice, we start by calculating emissions and consumption and, after the first analysis, we make a balance. With simulations aimed at improving agricultural practices - for example, processes are modified or reduced - models are created that the company tests and then checks the quality of the result. "For a company - concludes Boneschi - being carbon neutral can mean a lot because, in addition to the image return, it is possible to sell carbon credits, thus having an additional source of income".
Article by Emanuela Stefano, 03/10/2022 AT 11:2
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